[fname], yesterday's email was about 'taking inventory' of the different
marketing Systems and Tools you already have so I know what I need to create
or build, by you filling out the Marketing System Foundation Assessment
In case you didn't see it or get to it yesterday, here are the links so you
can download it as a DOC or PDF:
As I mentioned yesterday I suggest you 1) Save it to your PC & print it off
2) Fill it out the best that you can as quick as you can 3) Scan in to a PDF
on your PC 4) Email it back to me as an attachment
I want to go over the other 2 'services' that I need to set up that were on
the order form. iContact & Audio Generator
(1) iContact is the email service we use to send out your monthly
eNewsletters to Clients & Leads. It also has AutoResponder Sequences that
are emails we send out to deliver your Free Reports (more on them tomorrow)
and for weeks afterwards to build a case for choosing you over your
If you don't already have a iContact account I'll be setting yours up for
you. If you DO have an iContact subscription already, please email me your
LOGIN Credentials (email & password).
(2) Audio Generator is the service that hosts the Audio TESTIMONIALS
we will collect from your Clients and post on the Landing Pages for the Free
Reports that are on your marketing website I'll create. The service gives
you a toll-free number and personal Extension that we'll send out for
Clients to call and record their Audio Testimonials.
You probably don't already have an Audio Generator account so I'll be
setting yours up for you.
That's it, just wanted to remind you of these 2 things
because on the Audio Generator program, once I set that up I'll send you
Instructions on how you can RECORD YOUR OUTGOING MESSAGE (like you would on
a voice mail system) for your Clients to hear when they call. Look for it
CHECKLIST - remember on the LAST PAGE there is a CHECKLIST of items I
need from you. Don't forget to start working on that asap. Instructions are
included on the checklist.
Again if you have any questions or comments on the above items, the
Worksheet or the items on the Checklist, please email or call me.
([fname] again I want to remind you that this is an
'automated' email sequence (aka AutoResponder) that will go on for days &
weeks as we get started on your Marketing System. The information that is in
each email will help to get you up to speed on several of the items I'll be
working on AND if you're sort of new to MARKETING in general, will help
educate you on how all this stuff works and is for your benefit. So if we've
already talked about some of these things in other emails or calls, this is
why you're seeing it here. Hope that makes sense!)